THE ROLE OF MEDIA IN CONFLICT TRANSFORMATION – RESEARCH PROPOSAL
The Role of Media in Conflict Transformation – Research Proposal
Chapter One: Introduction
The objective of the research is to analyze the role of the media in conflict transformation. In addition, the research seeks to enlighten governments and humanitarian organizations on how they can leverage the media to promote peace in their areas. Countries such as Pakistan would benefit from understanding the role of the media in conflict transformation. Pakistan experiences challenges of sectarianism, ethnicity, and political turmoil (Khalid, 2019). Different geographical towns uphold varying forms of cultural and social values with different political and religious parties. The differences create an environment of hatred which has adversely impacted the Pakistan’s economy (Khalid, 2019). In the case of Pakistan, the media can be leveraged by the Pakistan government as well as humanitarian organizations such as UNICEF to spread messages of peace and harmony.
The beginning of the mass media era in the 16th century was characterized by the dominant printing press in Europe. Ever since, the media field has experienced rapid progress and innovation globally (Riaz, 2017). The rise in technology use and multiple technology advancements have transformed mass media to become an informative, influential, and educative source. The 21st century mass media possesses significant powers that can tear down governments, fuel conflict, or shame multi-national corporations (Riaz, 2017). The strategies employed during reporting have the ability to make the guilty seem innocent and the innocent guilty (Meyer, Baden and Frère, 2018). Due to the significant power held by the mass media, states place regulations to prevent them from becoming rogue anarchists. The challenge comes in when media groups traverse state boundaries. For instance, international media groups are oblivious to state regulations of mass media (Meyer et al. 2018) As a result, it becomes a tool or rather a toy that can be used to fuel violence, hatred, or peace. With such power comes the need to analyze whether the media can be utilized in conflict transformation as easy as it is used in fuelling violence.
Research Proposal Outline
Chapter One: Introduction: The introductory chapter provides the objective of the study. It outlines the problem statement as well as the importance of conducting the study.
Chapter Two: Literature Review: It provides an analysis of the academic sources that will be utilized to form the theoretical background of the study while providing perspectives on the importance of the media and how the media is used to fuel conflict. The literature review chapter assists in identifying the primary research question of the research project.
Chapter Three: Methodology and Conclusion: This chapter provides the research method that will be utilized in conducting the project. Particularly, it provides the research design, data collection, as well as data analysis methods. It will also identify the risks involved and the need for ethical approval before conducting the research.